Pure
PURE Sports Nutrition was developed by New Zealand based brother and sister Simon & Marewa Kraak in 2012 after failing to find natural sports nutrition products. Simon is a keen road cyclist and Marewa is a qualified Sports & Exercise Nutritionist (Otago University), former NZ representative rower and elite road cyclist. Both led fit and healthy lives but found it hard to get high quality, natural sports nutrition products to train and race with.
It seemed like no one really cared about what actually went into some of these products, most big well known brands have ranges that fit the science but lack the usability or quality ingredients needed to make a great product. Most products on the market are made to the lowest cost possible. Quality ingredients are sacrificed to bring costs down and profits up. What’s the point in getting fit and healthy only to be fuelling your body with low quality products during exercise?
Pure Beet Endurance 150g Pouch
$29.99 NZD
Pure Blackcurrant Recovery 200g Pouch
PURE Blackcurrant Recovery powder is made with real New Zealand blackcurrants which contain anthocyanins.
$44.99 NZD
Pure Camelbak Podium Bottle 710ml
PURE CamelBak Podium redefines the bike bottle with a high flow rate and self-sealing cap.
$20.00 NZD
PURE ELECTROLYTE HYDRATION 500g POUCH
PURE Electrolyte Hydration was developed after being fed up drinking sickly sweet, poorly tasting sports drinks. We wanted a better alternative without all the fake ingredients. PURE is formulated with science and tested by elite athletes.
$30.00 NZD
PURE ELECTROLYTE REPLACEMENT CAPS (150 PER BOTTLE)
Pure Electrolyte Caps are formulated to maintain your body’s Electrolyte levels in balance and to help replace lost minerals during hard exercise and in hot conditions
$55.00 NZD
PURE ENDURANCE HYDRATION 500g
PURE Endurance Hydration is a premium endurance hydration drink using real fruit, carbohydrates, electrolytes and New Zealand whey protein isolate. It has been scientifically formulated to rehydrate and replenish your body while exercising for extended periods of 2 hours and over.
$40.00 NZD
PURE EXERCISE RECOVERY ORGANIC CACAO & HONEY 740g
PURE Exercise Recovery is a premium, natural post exercise drink that is designed to replace lost glycogen and protein stores after exercise.
$50.00 NZD
Pure Fluid Energy Gels
PURE Fluid Energy Gels are flavoured with real fruit and fruit juices. When you use this gel the first thing you’ll notice is the amazing taste of real fruit and how easy it is to consume.
From $4.00 NZD